Becoming: US with Joel & Moriah Smallbone
Moriah & Joel Smallbone are a power couple in the Christian Music Industry and both have their own successful music careers. But, even more impressive than their music, is their commitment to each other and putting their marriage first. Becoming: Us is a 6-part cinematic podcast that chronicles the progression of their relationship from a perspective of honesty and vulnerability.
The Brief
Create unique podcast artwork for each episode of Becoming: Us. Going for an editorial, high-fashion style but still approachable.
The Process
Joel & Moriah had a very clear vision for this project from the start. After some initial meetings and creative direction, I worked closely with Moriah to dial in the artwork for the first episode. We dug deep to find a serif font to give us a striking, bold headline. From there we dialed in the aesthetic by adding texture and layering in the photography for depth and visual interest.
Now that we had the look dialed in, we allowed the photography to drive the artwork for each episode. The result is an incredibly cohesive set of artwork that uniquely complements each episode.
I cannot say enough great things about working with Joel & Moriah on this project. Be sure to check out the video version of Becoming: Us, which is truly cinematic and brings another layer of depth to their story.
Artwork for Ep. 1 of Becoming: Us
Artwork for Ep. 2 of Becoming Us
Artwork for Ep. 3 of Becoming Us
Artwork for Ep. 4 of Becoming Us
Artwork for Ep. 5 of Becoming Us
Artwork for Ep. 6 of Becoming Us
Artwork for Ep. 0 (Trailer) of Becoming: Us
Screenshot of an Instagram Carousel post for Becoming Us
A simple bumper animation to be used in the video version of the podcast.